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About Us | WBRC Solutions


Welcome to WBRC Solutions


About Us


WBRC Solutions helps individuals and organizations to improve results and reach new levels of performance. Our results-focused approach positively impacts the individual and the entire organization.

Our Vision

Measurable results through people & leadership

Our Values

Positive Attitude

Maintain a positive attitude. The attitude you choose toward life and everything it brings will determine whether you realize your aspirations.

Tackle Adversity
When you get knocked down, get back up immediately. Welcome adversity as a learning experience.

Have a Sense of Purpose
Understand what you are trying to do and stay focused. Act boldly and go for the big play when you are behind.

Make Sacrifice Your Ally
Take pride in making sacrifices and having self-discipline.

Adapt or Die
Things are always changing, so embrace the fact that your life and career will always be in transition.

Chase your Dreams
Dreams fuel enthusiasm and vision. Remind yourself that the difference between champ and chump is U.
Nurture your self-image 
A positive self-image grows by having a strong character, being trustworthy, and being committed to excellence and care for others.

 Foster Trust
Have the discipline and decency to do what is right. Continually ask yourself “Is this the right thing to do?”
Commit to Excellence
Do everything to the best of your ability. Give your best effort all the time.

Handle with Care

Treat others, as you would like to be treated, with concern and care.


Bruce McGregor_Headshot_020

A proven executive with experience in leadership and people development. A senior level leader for over 20 years and have worked on many major strategic initiatives for big multi banner retail organizations.

Possess the leadership qualities and the business acumen to lead and develop multi function teams to success. Key strengths include business development utilizing well-developed analytical skills, coaching and leadership training and a strong communicator.

Bruce loves to teach and is an inspiring teacher and coach. He has facilitated many training programs and taught senior executives and trainees on business and sales development through effective actionable business planning.

Colleagues describe me as a logical thinker, with a high energy level, results driven, self motivated, action oriented, outgoing, able to solve problems, good communicator and task and strategic focused.


Specialties Include:

  • Operational Excellence
  • Organizational Excellence
  • Coaching
  • Sales & Leadership Training
  • Retail Store Operations
  • Business Development & Strategic Business Planning
  • Sales Development
  • Process Improvement
  • Supply Chain Management
  • Business Intelligence
  • Analytics=Fact Base Decision Making


Personal Philosophy

  • Be honest with yourself.  Trust yourself and your own instincts.
  • Be willing to admit your mistakes.
  • Be fair. Respect others at all times.
  • Be consistent. Be patient. Remember where you came from.
  • Have fun. Laugh at yourself at least once day. Keep smiling. Enjoy what you do.
  • Always learn new things. Ask why and why not.  Look at problems as challenges.
  • Leave the world a better place than you found it. Always be grateful.

An RAC Affiliate 

WBRC Solutions is affiliated with Resource Associates Corporation (RAC). We are a world-class leader in the areas of business and management consulting, life/business coaching and training, youth leadership, and leadership development. We are dedicated to helping organizations and individuals manage strategic change, innovation, cultural transition, and goal achievement. Our clients’ results are measured by quantum jumps in productivity, performance, cost reduction, and asset utilization. Our approach is tailored to meet organizational and individual needs with proven processes. Since our inception in 1978, our unique approach has not changed: to help people become more productive and effective by linking individual performance to organizational performance. If you are interested in learning more about RAC click here:

Contact us to learn more about how we can assist you in achieving the results you desire.

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