Our previous three posts: Part 1, Part 2 and Part 3 revealed the concepts in the book, The Four Agreements, by Don Miguel Ruiz, and provided insights to coach clients as they learn to adopt them. We introduced the First Agreement, Be impeccable with Your Word, the Second Agreement, Don’t take anything personally, and the […]

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Ego in sales is deadly. Yes, you have to be confident when selling, but it’s important to not confuse confidence with arrogance. According to Webster’s: ego: n. 1. the self 2. an inflated sense of self-significance Sales is not about you … it’s about your prospect. Sales is all about coming out of yourself, listening, […]