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WBRC Solutions Blog

The Four Agreements and the Path to Freedom Part 5

Our previous four posts: Coaching to the Four Agreements, Part 1, Part 2, Part 3, and Part 4 were designed to start us on a path to personal freedom. We explored together the concepts in the book, The Four Agreements, by Don Miguel Ruiz. These tenets were supplemented with some ideas on ways to coach […]

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Coaching to The Four Agreements, Part 4

Our previous three posts: Part 1, Part 2 and Part 3 revealed the concepts in the book, The Four Agreements, by Don Miguel Ruiz, and provided insights to coach clients as they learn to adopt them. We introduced the First Agreement, Be impeccable with Your Word, the Second Agreement, Don’t take anything personally, and the […]

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Ego: The Great Sales-Killer

Ego in sales is deadly. Yes, you have to be confident when selling, but it’s important to not confuse confidence with arrogance. According to Webster’s: ego: n. 1. the self 2. an inflated sense of self-significance Sales is not about you … it’s about your prospect. Sales is all about coming out of yourself, listening, […]


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